Artificial intelligence in human resource management

  • Luis Del Toro Reyes Universidad de Ciencias de la Cultura Física y el Deporte “Manuel Fajardo”
  • Julio Enrique López Alfonso Universidad de Ciencias de la Cultura Física y el Deporte “Manuel Fajardo”
Keywords: Human Resource Management, Artificial Intelligence, TAM Model, Algorithmic Transparency, Equity, Cuba

Abstract

This study examines the adoption of Artificial Intelligence (AI) in human capital management within biotechnology and IT companies in Havana. Grounded in a positivist paradigm and a quantitative approach, a non-experimental cross-sectional design was applied to a sample of 150 managers and specialists. A questionnaire based on Davis’s (1989) Technology Acceptance Model (TAM) was utilized, adapted with transparency and equity dimensions. The results, processed using IBM SPSS v.32, reveal a very strong positive correlation between perceived transparency and AI acceptance (r = 0.852; p < 0.001). An "Equity Paradox" was identified, where high technical efficiency does not guarantee the perception of organizational justice (SD = 1.12). The study concludes that algorithmic transparency is the critical predictor for successful digital transformation within the Cuban economic model, suggesting a transition toward Explainable AI (XAI) models.

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Published
2026-03-02
How to Cite
Del Toro Reyes, L., & López Alfonso, J. E. (2026). Artificial intelligence in human resource management. GADE: Scientific Journal, 6(1), 409-427. https://doi.org/10.63549/rg.v6i1.791